Kerrie Just GETS it when I put my ideas across! She’s easy to work with, accommodating and talented at what she does. She has made my work a lot easier with her skillset and experience.
Happy client
Amber Compounding Pharmacy
Industry
Health + medicineBackground
Amber Compounding Pharmacy (ACP) specialises in compounding products for health, beauty, and veterinary clients (both clinics and end customers). Based in Singapore and Malaysia, the pharmacy provides customised solutions, from creams and supplements to specialised treatments, crafted to meet individual client needs.
Brief
The project included:
Writing and optimising content for a 7-page website, including a shop with multiple compounding products
Ensuring product descriptions clearly conveyed benefits for both B2B and private clients
Crafting content that was clear, concise, consistent, and aligned with ACP’s professional yet friendly, gentle tone
The goal was to launch a fully polished website that reflected ACP’s brand and connected with its target audience.
Approach
The website design was already in progress, and some copy had been drafted. I expanded and reworked the content to ensure it was not only factually accurate, informative and in line with health website guidelines, but also engaging and easy to read. I focused on a calm, gentle tone that reassured clients while clearly explaining the benefits and details of ACP’s compounding products.
Ongoing work
Following the website launch, I’ve continued to provide ongoing services, including:
- Writing product descriptions
- Crafting phone and video scripts
- Writing and editing brochures and leaflets
- Writing, editing and proofreading packaging copy, client emails and other marketing materials
This ensures all communications remain consistent, professional and on brand.
View work
