Got a new product or service you want to promote via inbox? Sat on a database of subscribers but don’t have enough time to write and send regular emails? I’m an experienced email copywriter and have helped brands across industries craft clear, creative, strategy-led email content that gets opened and clicked.
Did you know that email is still one of the most effective forms of digital marketing? It’s also one of the most profitable per dollar spent, when you get it right.
The secret to successful emails is, as with all types of copy and content writing, knowing your target audience and tailoring your message to them. Marketing emails should also be clear, concise and speak in your brand tone of voice.
I help big-name brands as well as small businesses grow their clicks, opens and conversions. Whether you have a full email marketing strategy in place you need content for, or you want some help with your monthly email newsletters, I can help you craft the right words to get your message across and encourage action.
Once you’ve filled in my initial Project Brief and signed the proposal, we’ll have a chat via email, video call, or over the phone so I can find out more about you and your business and get the information I need to get started of your emails.
After the Discovery phase is done and you’ve sent me through any additional information I’ve asked for, I’ll dig into your target audience and market so I can find a compelling angle for the email copy. I’ll then get my creative and strategic juices flowing. If you want to A/B test, no problem, I can create different versions.
Once your first draft is ready, I’ll send it to you for review. Now is your chance to review the copy, check for accuracy and suggest any changes. My fee includes two rounds of changes plus professional proofreading.
If you can’t see what you need, just drop me a message.
