There’s no hard and fast magic formula for creating taglines. Like anything in copywriting, it’s part art, part science. But there are definitely some tips and steps I can share.
Category: Website copy
How to write great website copy (9 expert tips)
Creating a business website for the first time? Think your existing copy should be working harder? Staring at a blank page? You’ve come to the right place!
5 tips to help you write better copy
A new client and all-round lovely human recently asked me if I’d like to come in and share my tips on how to write better copy with a group of small local businesses.
7 deadly sins of copywriting you don’t want to commit
Lust, gluttony, greed, sloth, wrath, envy, and pride; we all know the traditional seven deadly sins – the movie Se7en is forever etched in my mind.
Kerrie does a fantastic job for us. She’s become a very important part of our team, delivering informative and valuable content for websites, ebooks, and blogs. I would highly recommend her to any business wanting to partner with a copywriter.
Kerrie is an exceptional copywriter and an absolute delight to work with. Her ability to translate simple briefs into clever concise SEO optimised copy is why I choose her expertise for all my website projects.
Working with Kerrie as my website copywriter was such a fun and easy process. The first draft was spot on; she captured my brand voice effortlessly. I appreciated her thoughtfulness and clever play on words and her work exceeded my expectations.